A FASHION graduate who started her own fashion business from her nan’s home is already on track for an annual turnover of £1m after sales have boomed.
Olivia Prince, from Conwy, Wales, set up her own website during the last lockdown and started selling clothes.
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Olivia had graduated from university in Manchester and landed a placement with fashion retailer Boohoo, but dreamed of launching her own venture.
With the help of fashion designer friend Davina Hewitt, last March the 27-year-old created the brand Murci.
At first, the pals started selling using Olivia’s grandma’s home in Manchester as a base.
However, their business rocketed after Love Island’s Millie Court – the eventual winner of the 2021 series – walked into the villa wearing a Murci outfit.
Sales boomed, and Olivia was forced to move out of her “Nanna’s” pad to meet demand.
She is now set to open a warehouse and a 5,000sq ft office outside of the city.
The entrepreneur is currently on track for an annual turnover of £1m.
Speaking to the Daily Post about Millie’s villa debut, Olivia said: “It was so much free press, it just took off and was so good for brand awareness.”
Murci now employs seven people, including Olivia’s brother Thomas doing accounts.
Olivia added: “This has all happened in a year and we are just coming up to celebrating our first anniversary. It just grows every single month – orders for the new collections are better and better.”
Olivia works with suppliers in the UK, Italy and China, although admitted that it has been hard to find the right companies to work with due to it being hard to travel.
She said: “We are really excited about this summer with more travel and festivals, we feel we also know our customers and that they love our bold prints and colours. We want to keep on growing from here.”
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